Replace text content with AI
Written by Figma Man
Updated at June 19th, 2025
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Table of Contents
Note: Figma’s AI features are currently free while in beta, but usage limits may apply. When made generally available, Figma AI will become a paid feature. We’ll update you on pricing before that happens.
Before you start
Who can use this feature
Available in Figma Design and Figma Sites
Available on paid plans
Requires can edit file access
With Figma AI, you can generate and populate realistic text in your designs. This allows you to save time populating placeholder content for repetitive elements like lists, posts, cards, and tables.
Note: This article is about the Replace content feature. For information on other text-related AI features, check out the Rewrite, translate, and shorten text article.
How it works
Replace content uses AI to replace placeholder text with realistic text content. You can replace content on a single item, or on multiple duplicate items.
For example, let’s say you’re designing a professional networking app and have a card with text layers for a person’s name, title, and bio. Use Replace content to replace the filler text (”name”, “title”) with real examples (”Jules”, “Product Designer”).
Note: You can’t use Replace content to generate or replace placeholder images for content. To generate images using Figma AI, use Make image instead.
Use Replace content
To use Replace content in Figma Design or Figma Sites:
- Select one or multiple objects with text.
- From the Actions menu, select Replace content.
- Enter a prompt to provide additional context.
- Click Replace content.
Tip: If you duplicate a layer with with placeholder text multiple times, a banner will pop up with a suggestion to use Replace content in the duplicated layers, updating the placeholder text to realistic examples.